Tuesday, 18 December 2012

Social Media and Your Photography Business

For the rest of the year I am going to be posting about "Social Media" and the "Internet" as a tool to grow your photography business and increase the amount money in your bank account.

There are so many benefits to using the internet properly, and just as many pitfalls to improperly using the internet... and I will discuss them both in my posts over the next 14 days.

We will take a look at the top social media sites, the common mistakes, how to ensure your content gets infront of as many people as you can, and we will address indexing content online, both images and video and written content.

I hope you can come back and learn some tricks...

In the meantime... here is a quick tip for creating your own personalized "Email Signature" to send people directly to your internet business links

One of the most overlooked ways to increase traffic to the information you have online is the "email signature". You send out dozens, if not hundreds of emails each week; to family, to friends, business associates and clients.

You should have an email signature on every email, and not just your contact information either, you should have deep links to relevant content that you want to expose.

This post is going to show you how to create an email signature that is designed to increase click thru to your online content.

One of my email signatures looks like this.

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The intent is to link someone to specific content, not just the homepage of your website. So give it a try and see if it helps drive more traffic to your business.

To set up this kind of link use this HTML coding found on w3schools website

If you want ot learn more about maximizing social media, please register for my Social Media Seminar in 2013 here, http://www.photographers-lounge.com/workshops/social-media-for-photographers/